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Creative & Pre-production
- Video strategy
- Concept development
- Script and interview planning
- Shot lists and schedules
- Location and logistics planning
Four disciplines, one production house. We build creative ecosystems where every asset has a purpose, a place, and a path to the audience that matters.
A complete production partner for organizations that need more than a camera crew. We help shape the idea, plan the shoot, create the assets, and package the campaign for the platforms where it will live.
Narrative-driven brand films, campaign videos, and short-form social cut-downs — engineered for search algorithms and editorial pickups alike. Full-frame aesthetic, rich contrast, soft falloff.
Every shoot day produces an entire content ecosystem: one core narrative, multiple platform-specific cut-downs, and the b-roll library that fuels months of feed.
High-end stills shot on 85mm with soft falloff — PR-grade, web-ready, built for pitch decks, press pickups, and donor-facing materials.
Every session produces a comprehensive library: editorial portraits, lifestyle scenes, action coverage, and architectural details. Curated, retouched, delivered.
Custom social graphics, video thumbnails, layout design for reports and PDFs, and full brand-guide maintenance. Every asset on-brand, every time.
Design is the connective tissue. We make sure the video, the photography, and the paid placement all speak the same visual language across every touchpoint.
A beautiful video hidden on a page does nothing. We pair every production retainer with targeted ad spend across YouTube, Meta, and LinkedIn — turning content into reach.
Editorial-quality visuals behind a paid funnel earn lower Cost Per Click because platforms reward high-retention content. The better your work performs, the further your budget stretches.
We clarify audience, goals, timeline, budget range, and the channels where the work needs to perform.
We develop the creative direction, interview plan, shot list, and deliverables map before production begins.
We capture the hero story and supporting stills with an efficient, lightweight production footprint.
We edit, color, sound polish, design, and prepare final exports for web, social, presentation, and paid media.
We help package the content for release, including thumbnails, captions, cut-downs, and campaign direction.
We work on monthly retainers — scaled to meet you at the stage you're in. Pricing varies by scope; let's talk about which framework fits your roadmap.
Immediate visual transformation. The hero assets you need to announce a new chapter — a campaign, a launch, an expansion.
High-frequency presence and SEO depth. Two-step funnel — broad awareness videos plus retargeting cut-downs that drive specific actions.
Total market saturation. Fiat Lux operates as your outsourced Chief Creative Office — all visual and narrative output, every channel.
Production can scale up or down depending on crew size, shoot days, locations, post-production, and deliverables. Share a budget range early and we'll shape smart options inside that scope instead of wasting time on ideas that don't fit.
Not sure what to spend yet? We'll help compare a lean version, a stronger campaign version, and a larger launch package.
Every proposal maps what you're getting: hero video, stills, cut-downs, thumbnails, revisions, and delivery formats.
Production, design, and distribution planning stay under one roof, making the process easier to manage from kickoff to launch.